Posts Tagged ‘tegra 3’

Asus Game Box micro-console plans leak

Asus Game Box micro-console plans leak

Asus plans to launch an Android-powered micro-console dubbed the Game Box, with images of its controller leaking from the US FCC.

Details regarding a new Android-powered micro-console from Asus have emerged ahead of an official announcement, even as market pioneer Ouya looks to diversify away from hardware and into platform licensing.

According to a recent filing with the US Federal Communications Commission spotted by Droid Life, Asus is in the process of finalising Bluetooth certification for an Android-powered micro-console system dubbed the Game Box. While images of the console itself are not provided, a shot of the controller is and reveals a DualShock-inspired layout which includes dual analogue sticks, an island-style directional pad, four face buttons – plus Start, Select and a central Home button – along with shoulder buttons.

Internally, the console is claimed to be based on an quad-core Nvidia Tegra 4 processor, include 2GB of RAM, 8GB of flash storage – likely upgradeable through external USB mass storage devices or SD cards of some description – and will run a customised version of Android 4.3 Jelly Bean. In short, it’s a mild upgrade over the Tegra 3-based Ouya and aimed primarily at gamers who don’t need the latest and greatest visuals to have fun.

Speaking of Ouya, which will be Asus’ biggest rival at launch, the company is currently in the process of diversification. With sales of its micro-console proving poor, Ouya has announced plans to offer its Android gaming platform as a licensable option to competitors – starting with the Mad Catz MOJO. Although this gives the company a new revenue stream, it also removes the last unique feature of the Ouya hardware platform – something that the company may regret as the number of competing devices rises.

Asus has not commented on its plans for the Game Box.

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Mad Catz opens M.O.J.O. pre-orders

October 9th, 2013 No comments

Mad Catz opens M.O.J.O. pre-orders

Mad Catz M.O.J.O. console is now official, offering Tegra 4-powered Android gaming with a planned pre-Christmas launch.

Mad Catz has announced pricing and specifications for its Project M.O.J.O. microconsole, which it plans to launch into the market by December – just in time for the Christmas sales.

Originally unveiled back in June as a prototype, the M.O.J.O. – which, as with the last time we wrote about it, we’ll be calling the Mojo from now on if only to save wear on our full-stop and shift keys – is an ARM-powered Android-based microconsole, clearly riffing on the theme popularised by the Kickstarter record-breaking Ouya. Where the Ouya has struggled commercially since launch, however, Mad Catz believes it knows how to part gamers from their cash – despite launching the device just a month after Microsoft’s Xbox One and Sony’s PlayStation 4 next-generation full-fat consoles.

Unveiled in prototype form at the Electronics Entertainment Expo (E3) earlier this year, Mad Catz has now finalised the hardware specification of the Mojo: a quad-core Nvidia Tegra 4 system-on-chip processor running at 1.8GHz and coupled to 2GB of RAM provides the grunt, while a 16GB NAND flash partition provides local storage. WiFi and Bluetooth wireless connectivity are included – the latter for connection to the bundled CTRLR gamepad, which will also be available separately for use with other Android devices. Additional connectivity includes a USB 2.0 port, a USB 3.0 port, wired Ethernet, HDMI output – with a cable bundled in the box – headphone output and a micro-SD slot for storage expansion.

Software-wise, the device will run Android ‘Jelly Bean’ 4.2.2 – not the latest 4.3 release, nor the impending Android ‘Kit-Kat’ 4.4, although these will likely appear in due time as a free upgrade – without the customised user interface and storefront of its rivals. Instead, Mad Catz is offering a pretty straight-forward Android experience, pre-loading the device with access to the Google Play and Nvidia TegraZone stores but in no way preventing users from sourcing their games elsewhere.

Sadly, Mad Catz appears to have missed its rumoured sub-$100 price-tag: US pre-orders are being taken at a whopping $249.99, while the company’s UK storefront is accepting orders at £219.99 – considerably more than the £99.99 for the admittedly Tegra 3-based Ouya.

Full details are available on the company’s official website.

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Nvidia’s financials show Surface RT-shape hole

Nvidia's financials show Surface RT-shape hole

Nvidia’s Tegra division has taken a serious battering thanks to consumer disinterest in Windows RT, with revenue down a whopping 70.7 per cent.

Nvidia’s latest financial figures show that its Tegra division is hurting from Microsoft’s inability to convince buyers that Windows RT is an idea with legs, but that improved GPU sales have lessened the sting.

That Microsoft’s Surface RT – the company’s first mainstream Windows version to support ARM architecture processors, taking the form of a cut-down and tablet-centric version of Windows 8 without legacy compatibility – hasn’t been a stellar success for the company is no secret. Its latest financial figures, following a $900 million write-down on unsold inventory, revealed that sales of all Surface devices have failed to even cover the cost of advertising, and its hardware partners continue to cancel their own Surface RT product lines.

Obviously, such matters concern Microsoft – but it’s not the only company to be hurt by what is turning out to be a significant misjudgement of consumer demand. Nvidia is one of just a handful of ARM system-on-chip (SoC) vendors to have its product, Tegra, certified for Windows RT. It’s also the company chosen for Microsoft’s own Surface RT, with its Tegra 3 T30 quad-core Cortex-A9 SoC powering the company’s own-brand tablet.

With Surface RTs sitting in Microsoft’s warehouse unsold, however, that’s not a good thing – and Nvidia’s financials show a hole where predicted Surface RT revenue should be, albeit one the company refused to blame by name. ‘We don’t expect as much return from the [Windows RT] investment as we had hoped,‘ admitted Nvidia president and chief executive Jen-Hsun Huang during the company’s latest quarterly earnings call. ‘[But] it’s a very important platform that also derived from it a lot of design wins.

Design wins in products that don’t sell are not necessarily a ‘win.’ Accordingly, Huang admitted that Tegra revenue predictions for the company’s financial year – which is now half-over – will need to be lowered by up to $300 million, based on a second-quarter year-on-year decrease in revenue of a whopping 70.7 per cent. That’s a disastrous decline, but one Huang is pinning on the phasing out of Tegra 3 in favour of ‘Logan,’ its successor. As companies pick up Tegra 4 parts in the second half of the year, Huang claimed, revenue will return – but not in a high enough volume to avoid the shortfall.

Things weren’t all bad for Nvidia, however: the company’s overall revenue grew 2.4 per cent quarter-on-quarter to $977.2 million helped by increasing interest in its GPU products. ‘The GPU business continued to grow, driving our fourth consecutive quarter of record margins,‘ crowed Huang. ‘We also began shipping GRID virtualised graphics, which puts the power of Nvidia GPUs into the datacentre.‘ Huang has previously indicated that GRID, along with the company’s Tesla accelerated co-processing cards, is one of Nvidia’s highest-margin products, helping to push the company’s overall margin for the quarter up by four percentage points year-on-year.

Despite boosted margins and quarter-on-quarter growth, however, the financial results aren’t all they could be. A 7.5 per cent year-on-year boost in GPU revenue to $798.6 million for the quarter has been unable to mask the 70.7 per cent drop in Tegra revenue, resulting in a 6.4 per cent year-on-year drop in overall income for the quarter.

Following the publication of the results, Nvidia’s share price dropped 1.35 per cent in pre-market trading to $14.50.

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Ouya launches for $99; already sold out on Amazon, GameStop

Josh Miller/CNET)

Ouya, the open-source game console that became a massive hit on Kickstarter, has officially launched to the public. And already, it’s unavailable in a few online stores.

As expected, the $99.99 console hit the market on Tuesday at Best Buy, GameStop, and Target. The
Android-based console is also available at Amazon. However, as of this writing, Ouya is already sold out on Amazon and GameStop. It is still available online at Best Buy and Target.

The Ouya console doesn’t have the firepower of its competitors, like the upcoming
Xbox One and
PlayStation 4. But thanks to its Nvidia Tegra 3 chipset, it’s easy for developers to port their mobile titles to the console. According to Ouya, the console currently has more than 170 downloadable games, as well as a built-in software development kit that enables people to create and test titles right from the hardware. Several streaming apps, including Plex, XBMC, and iHeartRadio, are also available.

“It’s incredible to think that a little under a year ago Ouya was just an idea — we wanted to do something completely new in console gaming: build a $99 game console, with no discs to buy, open to all developers, and affordable to all gamers,” Ouya CEO and co-founder Julie Uhrman said in a statement Tuesday. “Today, Ouya is real.”

The Ouya console comes with one controller. Additional controllers cost $49.99 each.

CNET got an early hands-on look at the console earlier this year; look for our full review later this week.

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Retooled WikiPad primed for launch


After an aborted launch last Halloween, the WikiPad Android gaming tablet looks ready to finally hit the market. So says WikiPad Inc., anyway, who this morning declared that its unique gaming device will finally hit shelves this coming Monday, June 11 (aka the first official day of E3).

This new WikiPad, you may recall, is a shrunken edition of the 10-inch behemoth (itself an update of the original 8-inch version) the company was showing off last year.

This new model, which came to light this past February, has the same core features as the 10-inch model — removable standalone
Android tablet, Tegra 3 chip,
Sony PlayStation Mobile support — but in a smaller package and with a lower price tag. The 7-inch version will cost just $249, down from the $499 the company intended to ask for the 10-incher.

The company says the WikiPad will be available for purchase from,, and TigerDirect, with international launch information to follow after

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Nvidia boasts of record profit margins

Nvidia boasts of record profit margins

Nvidia’s profit margins have hit a record high, thanks to growth in its high-end GPU and GPGPU products helping to shore up a slowdown in Tegra business.

Nvidia has bucked the current PC market slowdown, posting boosted profits compared to the same time last year thanks to strong sales of its high-end Kepler-based GPU products.

According to the company’s quarterly filing report, the company made an impressive $954.7 million in the first quarter of its financial year 2014 – and while that’s down a disappointing 13.7 per cent compared to the last quarter of FY13, when the company took in a whopping $1.11 billion, it represents a 3.2 per cent gain on the same period last year. With other PC-related companies complaining of slowing sales and tight margins, that’s not too shabby at all – and comes at the very top of the company’s previous projections.

Our results this quarter came in at the upper end of our guidance, driven by strong sales of higher-end GPU products for PC gaming,‘ explained Nvidia’s Rob Csongor, vice president of investor relations, during the company’s conference call late last night. ‘We made good progress on our key strategies as the Kepler GPU architecture, which delivers outstanding performance and energy efficiency drove strong GeForce demand with PC gamers and began to flow through our Quadro and Tesla businesses in new products.

Keplar on the rise
Increased uptake of high-priced Kepler boards, especially in the workstation market, have seen the company’s margins rise to a record 54 per cent – 1.4 points up on the last quarter, and 4.2 per cent year-on-year. ‘There are always puts and takes but this improvement reflects our richer mix of higher margin products as well as the underlying value of our GPUs in the marketplace and our focus on cost,‘ claimed Burns. ‘For Q2, we expect margins to remain within the same 54% range as Q1 with a high mix of our higher margin products.

Another major win for the company has been uptake of GeForce Grid, the company’s GPU-powered cloud computing platform, and its closely-aligned workstation-centric Grid Visual Computing Appliance (VCA). ‘In the short time since we began taking Grid to market this quarter, we’ve engaged over 100 Grid VGX and Grid VCA trial customers and signed many of the top Adobe, Autodesk and SolidWorks resellers to take Grid VCA to market,‘ claimed Csongor. ‘We believe Grid VCA represent a potential $3 billion market opportunity.

Discussing the slowing PC market and growth of tablets, Nvidia’s co-founder, chief executive and president Jen-Hsun Huang was bullish on his company’s future in the discrete GPU market. ‘ People who build high-end gaming PCs, and people who are enthusiasts, and who enjoy having the most performance on the desktop, or people who are building these PCs for their own video editing hobbies, or the maker people who are designing 3D objects and then printing it at home, they print their own jewellery, they print their own, I don’t know what, telephones: they need to be designing 3D somehow, and those PCs tend to have GPUs inside,‘ explained Huang. ‘And that’s a movement that’s really growing fast. So, I would say that desktop PC market that we target, that we serve, is quite a vibrant market.

An admission from Huang of just how high the margins on his company’s enterprise-grade products are – the Grid family and the Tesla GPGPU accelerator boards – provides a glimpse as to the headline-grabbing 54 per cent profit margin: ‘Grid and Tesla are much higher than 54 per cent,‘ Huang explained, ‘[while] Tegra is lower than 54 per cent. Whenever our gaming business improves, it helps gross margins. Whenever GTX improves, it helps gross margins. When Tesla grows, it helps gross margins. Notebooks obviously drag the gross margins down, because they tend to be a more competitive business. Low-end desktop PC business tends to drag gross margins, but that’s not a very large business [for Nvidia] anyhow.

You know, the PC market declined 10 per cent quarter-over-quarter, but we declined only 6 per cent quarter-over-quarter,’‘ added Csongor. ‘That difference comes from growth in the non-commodity PC space. Non-commodity PC space will tend to be Tesla and Quadro and GTX, and those growths are always good for us and that helps gross margins. That’s also where we are putting most of our energy. Most of our energy related to GPGPU, related to extending our GPU beyond the PC into our datacentres and servers all the work that has led to the announcement of Cisco, and IBM, and Dell and HP launching their GPU servers, all of that kind of growth is good and I think we are just gearing up for Grid becoming a larger and larger component of our business – and that’s good for our margins.

Tough time for Tegra
But what of Tegra, the company’s ARM-powered system-on-chip product? Back in November, the company claimed that a large proportion of its growth was coming from non-PC products, meaning Tegra and its related chipsets. Well, things appear to be slowing down a little on that front – the company has reported a 50.5 per cent dip in revenue sequentially, and 22.2 per cent year-on-year – likely as a result of increased competition from the like of Qualcomm’s popular Snapdragon family and as the market waits for the first Tegra 4 products to hit shop shelves – due, Csongor claimed, during the next financial quarter.

Sales volume of Tegra 3 processors declined as customers began to ramp down production of Tegra 3 base mark phones and tablets,‘ admitted Karen Burns, the company’s interim chief financial officer and vice president, during the call. ‘We expect this to continue in to the next quarter as customers start to announce Tegra 4 design with further new designs and phone ramp starting in the second half of the year.

Beyond a commitment to launch Tegra 4 into the market – or at least have some of its customers announce devices powered by the chip, and its Tegra 4i LTE-modem integrated variant – by the end of the next quarter, Nvidia was silent on impending product launches, except to say that it expects an uptick in sales when Intel launches its Haswell processor family at Computex in June.

For those who like full figures: the company’s Generally Accepted Accounting Practices (GAAP) revenue for the quarter was $954.7 million on a gross margin of 54.3 per cent. With operating expenses for the quarter totalling $435.8 million, that makes for a total net profit for the quarter of $77.9 million – or $0.13 per share. Investors appear to have taken the news cautiously: despite hitting the top end of its projections, Nvidia’s stock price is steady having climbed just 1.01 per cent in after-hours trading.

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Ouya game device gets the teardown treatment

Ouya motherboard

Out comes the Ouya motherboard.


Ouya, the open-source game console that took the Kickstarter world by storm, has been ripped apart by the folks over at iFixit.

The Ouya device earned a score of 9 out of 10 from iFixit for its high repairability. The iFixit team was able to tear apart the gadget with ease, and found that it was packed with several important components, including two Samsung 4-gigabit SDRAM modules (for a total of 1 gigabyte), a Texas Instruments power management tool, and Nvidia’s Tegra 3 multicore CPU.

Interestingly, because of the Ouya’s small size, the company was forced to add weight to the console. Ouya did that by including five metal weights in the case to make it more bottom-heavy. iFixit believes the weights are designed to keep stable the cables connected on the back.

Ouya was a Kickstarter heavyweight last year, earning millions of dollars in donations from its supporters. The console is designed to be open source, and according to Ouya, will be updated each year with better specs to keep up with the technologies that game developers want to use.

The console, which is currently available for preorder, costs just $99 and comes with a controller. An extra controller will set customers back $50.

Speaking of the controller, iFixit found that it comes equipped with an ARM Cortex M3 processor. As with the console, the controller is easy to take apart, but iFixit warned that the joysticks are actually soldered to the circuit board, meaning the whole device would need to be replaced if the joysticks were damaged in some way.

Correction 7:55 a.m. PT:
This story initially gave an incorrect figure for the SDRAM modules in the Ouya device. The console has a pair of 4-gigabit SDRAM modules.

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Next generation mobile processors will outperform PS3 and Xbox 360

Next generation mobile processors will outperform PS3 and Xbox 360

Mobile phones may soon be more powerful than consoles. But where to plug in the controllers…

According to Tony Tamasi, Senior Vice President of Content Technology for Nvidia, the next generation of mobile phone graphics processors will outperform those of the PS3 or Xbox 360.

“The PS3 and Xbox 360 are barely more powerful than mobile devices… The next click of mobile phones will outperform [them],” said Tamasi, referring to the chip generation that will follow the company’s current Tegra 4 model, as seen on the upcoming Nvidia Project Shield portable games console.

While it may seem out of this world that a mobile phone chip may have the GPU processing power of a games console, the PS3 and Xbox 360 are positively archaic when it comes to graphics technology with them both sporting chips capable of around 200GFLOPs, which compares to the 4500GFLOPS (4.5TFLOPS) of Nvidia’s latest flagship PC graphics card the GeForce Titan, or indeed the 1800GFLOPS (1.8TFLOPS) of the upcoming PS4.

In fact, it would ‘only’ take a doubling of current performance to get very close to this 200GFLOPS mark, with Nvidia’s current flagship mobile chip, Tegra 4, already running at 80GLOPS. And at the current rate of mobile processor advancement this doubling would be far from remarkable – after all, the previous generation, Tegra 3, runs at a mere 12 GLFOPS.

What’s more chip design and manufacturing processes have moved on such that the power hit from that level of performance isn’t anything like what it used to be so use in portable devices is viable.

However, while it is possible for a mobile processor to have this horsepower in the not too distant future, it’s not necessarily the case that we’ll see the technology on mobile phones as, even with all the recent enhancements in power consumption reduction, a chip that runs at circa 200GFLOPs is still going to drain a mobile phone size battery very rapidly. Nonetheless, we could certainly see tablets using the device and of course the next generation of Shield (which Nvidia confirmed will be upgraded every year with the latest Tegra chip) will be powered by such a chip – a prospect that certainly piques our interest.

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Samsung’s Exynos 5 Octa to hit OEMs this summer

Samsung's Exynos 5 Octa to hit OEMs this summer

Samsung’s Exynos 5 Octa, the eight-core processor at the heart of the Galaxy S4, will hit the open market in summer, the company has confirmed.

Samsung has confirmed plans to bring its Exynos 5 Octa eight-core processor to third-party companies by the end of the second quarter, heralding a potential boom in high-performance, high-resolution mobile devices and more.

Originally announced back in January, the Exynos 5 Octa is the chip behind the freshly-announced Samsung Galaxy S4 – in some markets, at least. Based on a design principle put forward by Cambridge-based chip design giant ARM known as big.LITTLE, the processor pairs four high-performance Cortex-A15 processing cores – the same as found in other Exynos 5 parts – with four lower-power Cortex-A7 cores. The result is, by the numbers, an eight-core chip – but the idea is to have only one quartet of cores running at any given time.

The design is ARM’s mean of addressing the two biggest demands in the mobile device world: increased processing power and increased battery life. As developers demand more horsepower from smartphones and tablets, the power required by the processor rises; but to get an appreciable increase in battery life, processors need to be designed to draw less power.

It’s a puzzle that big.LITTLE addresses by running the phone on the four low-power cores during non-intensive tasks, such as web browsing, making calls, listening to music or playing back a video. Designed as low-leakage parts, the Cortex-A7 chips don’t offer anywhere near the performance of ARM’s latest Cortex-A15 design – but they also don’t draw nearly as much power. When the phone or tablet switches into a high-demand situation, such as the launch of a game, the Cortex-A15 cores are powered up and all running tasks shunted across before the Cortex-A7 cores are powered down. When their grunt is no longer required, everything is shuffled back to the Cortex-A7 cores so the battery-draining Cortex-A15 cores can be put back to sleep.

It’s far from the first such attempt to pair special low-power cores with more powerful parts in the name of energy efficiency: Nvidia’s last-generation Tegra 3 and current-generation Tegra 4 pack a single-core processor designed to handling background tasks in the hope that the four main cores can spend much of their time powered down. Samsung’s Exynos 5 Octa, however, will be the first to market with a full quad-core implementation of ARM’s big.LITTLE.

Currently, the chip is exclusive to Samsung’s Galaxy S4 smartphone, although rumours suggest the upcoming Galaxy Note 3 will also include the Exynos 5 Octa. As with previous Exynos chips, Samsung won’t be keeping the device to itself but offering the part to other original equipment manufacturers (OEMs) as part of its chipmaking business.

Thus far, Samsung hasn’t named any potential customers – but with the Exynos 5 Octa being the first sort-of-eight-core processor for the tablet and smartphone market, it’s likely numerous manufacturers will be jumping on the bandwagon and adopting the design. That also means that, potentially as soon as by the end of the year, we’re likely to see high-resolution, high-performance tablets powered by the chip, which is capable of driving display resolutions up to 2,650×1,600 (WXGA.) The chip is also likely to find favour with single-board computer manufacturers, who are likely to attempt to run all eight cores simultaneously for low-power high-throughput parallel processing tasks.

Sadly, all of this remains in the future – and if you want to play with the Exynos 5 Octa now, you’re going to have to join the queue for a Galaxy S4.

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Kickstarting Ouya, the $99 gaming console

Ouya founder and CEO Julie Uhrman says she wanted to re-create the gaming experience she and her sister grew up with.

Austin, Texas (CNN) — Julie Uhrman needed $950,000 from Kickstarter in less than a month to make her dream of an affordable, free-to-play gaming console a reality.

She got it in eight hours — and nearly $8 million more after that.

“It was the opposite of ‘Field of Dreams,’ ” said Uhrman, a gaming-industry veteran and former vice president at IGN. “It was, if you come, we will build this.”

And so was born Ouya, a $99 console that’s shaped like and is just a hair bigger than a Rubik’s Cube. It runs on Google’s Android operating system and requires developers to offer a version of their games for free.

Kickstarter backers will be getting their Ouyas later this month and they’ll go on sale to everyone else in June.

Speaking here at the South by Southwest Interactive festival, Uhrman said she got the idea for Ouya (pronounced OOO-yuh) in response to a video-game industry that to her had grown stale.

No new consoles were announced at last year’s E3 gaming conference by the big three console makers (Nintendo, Microsoft and Sony). In recent years, almost all the most hyped and popular games have been sequels. And the rise of mobile gaming has been limited, turning video gaming into a solitary exercise rather than the social one she remembered growing up.

“The TV is the best screen for playing games,” Uhrman said in an interview-style keynote with editor Joshua Topolsky of tech blog The Verge. “I remember growing up, playing with my sister … I feel like we’ve lost that. I want to bring back the world of TV gaming.”

The Ouya will cost $99 and all games will at least offer a free trial period.

For gamers, the strength of a console often boils down to the games they can play on it. To that end, Uhrman said 7,000 developers have signed up for Ouya accounts, from big publishers who create multi-million-selling titles like “Halo” down to the smaller independents.

The only requirement, she says, is that the game must be free or offer a free trial before the player has to buy it. How the game will make money — whether it’s through ads, in-game purchases or sales after a free trial — is up to the developer.

“You shouldn’t have to pay so much money to try out a new game,” she said. “We believe that every single game you should try before you buy.”

During the hour-long interview, Topolsky pushed Uhrman on whether the Ouya, which will have 1GB of RAM and run on an Nvidia Tegra 3 chip, will be powerful enough to run the kind of immersive, expansive shooters that have made big gaming releases as lucrative as blockbuster movies.

Her answer came in two parts.

“Yes,” she said. “And why would we?

“Those experiences are great on those devices. You wouldn’t want to play those games anywhere else. But we are going to have exclusive games. … We’re going to have inventive, creative, exciting content that no one else has. At $99, it’s not an either-or decision.”

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Uhrman said some top developers will be reworking popular titles for the Ouya. Others, some of whom have never made games before using Android, are crafting new titles, she said.

“We’re going to have our version of those games, but it’s going to be different,” she said. “We will have a first-person shooter … game that you are going to want to play for hours on end.”

Ouya also has partnered with game-streaming site OnLive, meaning that some graphic-intensive games could be playable on the device via the cloud.

Throughout its development, Ouya has been open to its public, inviting them to help make suggestions. When backers pointed out on Reddit that the color-coded buttons on the console’s controller were no good for color-blind players, Ouya replaced them, making the four buttons correspond with the O, U, Y and A in its name.

An Ethernet port was added when some backers outside the United States said they had no access to Wi-Fi, and a USB port was added for the “hardest of the hardcore” players who will want to store more games than the console can handle.

Increasingly, gaming consoles are becoming all-in-one entertainment hubs for the living room, and Ouya will try to compete in that arena as well. The company already has partnerships with Flickster and Vevo and is in talks with major players like Netflix, Amazon, Hulu and Google.

“We’re pretty confident we’re going to have (that content) at launch or close to launch,” Uhrman said.

Between now and then, she’ll be focusing on two goals.

“We want you to love it,” she said. “And we want it to work.”

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